Apr 11
15
If you care about your (personal) brand and online reputation, you are likely to have followed the required steps to create your master reputation management RSS feed (you can do that with FeedKiller , Xfruits or Yahoo! Pipes ). And if you love some free Google services as much as I do, you are most likely to be using Google Reader to track new items in your brand-name-tracking feed. Google Reader has it all: unlimited time to store your feeds (which makes it a great Twitter updates archiving tools), great search feature and user-friendly interface.
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Highlight Your Brand Name in Google Reader Search Results